I Bring the Fire Part I is in a new Urban Fantasy and Paranormal box set: Urban Mythic. Why do box sets as an author? Even more specifically, why do a FREE box set?
The hardest thing to achieve as an indie author is visibility. By combining email lists, Facebook, Twitter, and other social media followings, a group of authors is able to reach a lot more people than they can alone.
Box sets also appeal to voracious readers who are looking for a good value, hence they tend to be downloaded at a much higher rates than single books. The more downloads you get, the higher in the rankings you go, the more visibility you receive. Most readers won’t read all the stories, but it’s one of those instances where you still wind up exposed to so many more fans just because of the sheer volume of exposure.
Finally, box sets can allow us to reach slightly different audiences. A book only has one cover, but a book often has multiple facets, and a slightly different cover on a set can appeal to a different audience. The Gods & Mortals cover is more romantic. Urban Mythic has a more urban fantasy/adventure feel to it. Both types of readers will find I Bring the Fire satisfying, but they’ll be drawn by different covers.
Both of these sets were coordinated by my friend Christine Pope and me. Christine’s excellent Djinn War series appeals to I Bring the Fire fans who like mythology and the intersection of magic and science. Her series is unique because it offers a rather canonical take on Arabian djinn.
There are a lot of other gems in this set. There are stories about Norse and Greek Gods, a twist on vampire lore from a Greek perspective, werewolves, faeries, centaurs, and several interesting and respectful takes on the Christian mythos. I’m really delighted to introduce my readers to all these novels. Which is another reason to do a set–the opportunity to share with your readers stories you know they’ll love!